Marketing Blog

2021 is The Year for Your Company to Flourish. Let Us Help You!

Various industries have been put into hiatus. As a result, so many businesses have closed down permanently while some are struggling to stay afloat. However, the situation will change, and

Five NEW Trendy Marketing Strategies for 2021

1. Focus on Customer Retention Brands struggling to recover from the unfortunate COVID events of 2020 should be focusing on existing customers as first priority and new customers as a

Social Media Metrics (and Their Impact on Content Marketing)

In 2014, social media was becoming the place to post your content. In 2021? Facebook is the primary distribution channel for content. But simply posting is not enough. You have to promote and

Social Media Communication

The use of social media marketing for communication has gained traction over the years. The total number of social media users in the world has crossed the 3.5 billion mark.

H1 Tags. SEO Best Practices for 2022

The H1 tag is an HTML heading that’s most commonly used to mark up a web page title. Most websites use CSS to make the H1 stand out on the

What is a Fractional CMO?

A New Direction for Marketing Lack of direction is a common problem in these businesses, especially in the marketing department. Every day brings light to a new marketing concept, a

Digital Advertising Practices

 Ideas for leveraging digital advertising to reach and engage your target audience.  Digital advertising is becoming increasingly popular for businesses of all sizes. It provides the opportunity to target specific audiences and

The Difference between a Marketing Strategist and Fractional CMO.

Marketing is crucial in order for an organization or a business to reach its short and long-term growth objectives. A chief marketing officer or marketing strategy consultant can put together

Email Marketing Tips

Here are some ideas for improving the impact of your email campaigns.  Email marketing is a powerful tool for reaching your target audience. To ensure you make the most of it, here

SEO Best Practices

We’ve included tips and tricks for optimizing your website for search engine traffic.    Search Engine Optimization (SEO) is an important part of website optimization and a key factor for achieving high rankings

Content Marketing Trends

We’ve outlined the latest trends in content marketing, including topics such as storytelling and targeted content.   Content marketing is the use of content to drive customers to purchase products or services. 

Social Media Marketing Strategies

Social media marketing is an integral part of any business’s marketing strategy. It can help you reach a wider audience, boost brand recognition, and establish relationships with customers. To make